Digital Growth Services
Paid Advertising (Google & Meta Ads)
Data-driven Google and Meta campaigns focused on reaching the right audience and improving campaign efficiency.
Overview
What paid advertising (google & meta ads) does for your business
Paid ads put your business in front of people who are interested right now — on Google the moment they search, and on Instagram and Facebook as they scroll.
We build the whole engine: account structure, keyword and audience targeting, ad creative, landing pages and conversion tracking — then optimise every single week to drag your cost per lead down.
With proper tracking you always know what every rupee buys, and we only scale the campaigns that are actually profitable.
The problem it solves
Without a structured, accountable approach to this channel, effort goes in but the business results are hard to see.
Our approach
We run paid advertising (google & meta ads) as a structured engagement — agreed goals, agreed deliverables and a clear review rhythm from the start.
Work is delivered month by month, with reporting that ties the activity directly back to the business outcome you're after.
What's Included
The concrete outputs you can expect in this workstream — no surprises, no fine print.
Campaign Strategy
Account structure, targeting and budgets engineered around your cost-per-lead goal.
Ad Creative & Copy
Images, headlines and hooks that earn the click — and the call.
Conversion Tracking
Pixel and call tracking wired up so every enquiry is measured, not guessed.
Landing Page Setup
High-converting pages so the traffic you buy actually turns into leads.
A/B Testing
Ongoing experiments on copy, creative and audiences to find the winners.
Weekly Optimisation
Spend moved away from losers and towards what's delivering — every week.
Who It's For
Not sure if this is the right fit? Here's who we usually help with it.
How We Run It
A clear, time-tested path from first call to measurable progress.
Account & Strategy
Structure, targeting and budget set up around a clear cost-per-lead goal.
Creative Build
Ads, headlines and landing pages crafted to convert — not just to click.
Launch & Track
Campaigns go live with full pixel and call tracking in place.
Optimise Weekly
We trim wasted spend and scale what's proven to work.
Expected marketing objectives
The outcome you can expect
A measured, accountable channel that gives you fast feedback on what your market responds to. Every rupee of spend is tracked, so you can scale what works, pause what doesn't, and never guess.
What we aim to set up
- A clear, agreed plan before any spend or work begins
- Delivery you can verify against the deliverables listed on this page
- Reporting in plain language, tied to your business
- An on-going review of what's working and what to change
Objectives are targets we work towards and review together — not guarantees of specific results.
FAQs
Everything you need to know before starting with paid advertising (google & meta ads).
For Google Ads we recommend starting around ₹15–25k/month, and roughly the same for Meta. After a free consultation we'll advise the right split based on your numbers and market.
Campaigns start generating data quickly — reach, clicks and cost data. The first weeks are about validating targeting and creative, and we adjust based on what the numbers show before scaling further.
Yes. We audit and rebuild existing accounts to cut wasted spend, fix tracking and improve performance over the following weeks.
Weekly check-ins plus a live dashboard showing spend, clicks, cost per lead and conversions — updated in real time, in plain numbers.
Ready to grow?
Ready to grow with Paid Advertising (Google & Meta Ads)?
Tell us your goals and we'll show you the quickest path to results for your business.